Jeans
Brand
Acne Jeans
(Swedish, founded 1996)
2007
Stretch denim
Gift of ACNE Jeans
Object number2007.19.2
Acne Studios (originally ACNE) began as a creative collective and consulting firm, but founder Jonny Johansson quickly pushed the company into fashion with a line of premium denim. Johansson says he used jeans as a launch pad because “five-pocket jeans are the Coca-Cola of fashion . . . It’s never in, it’s never out, that’s the beauty of it.” The company takes a “no frills” approach, forgoing traditional branding details found on denim.
DescriptionBlack stretch overdyed denim jeans, riveted five pocket styling, narrow tapered leg, HEX style, cash washCollections
Exhibitions
Coordinate/Coordinate
