Jeans
Brand
Fiorucci
(Italian, founded 1962)
1979
Cotton denim
Gift of Naomi Sims
Object number81.145.20
During the 1970s, “European” jeans became a cultural obsession. High-rise and extremely tight, their fit highlighted the curves of the female body. Elio Fiorucci’s Italian “Safety Jeans” for women were a clear homage to Levi’s® original five-pocket model. The hyper-sexualized ads that heralded them focused on model’s posteriors, and their sexy fit made “Safety Jeans” de rigeur with the fashionable set at Studio 54.
DescriptionJeans; black cotton denim; four pocket; zipper closing; back pockets; 48 cm hem contrast stitching; fly front zipper closingCollections
Exhibitions