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Pair of red, white, and black man’s high top sneakers with black Nike swoosh logo on the side
man's shoes
Pair of red, white, and black man’s high top sneakers with black Nike swoosh logo on the side
Man's shoes
Brand (American, founded 1972)
Retailer (American, founded 1972)
1985
Leather and rubber
Gift of Nike, Inc.
Object number85.196.1
Hip hop did more to popularize sneakers in American culture than any other force. In 1985, basketball star Michael Jordan was among the first to have a branded men’s shoe. His popularity created a new relationship between fans—mostly young men—and fashion. Concurrently, hip hop was an important cultural space for young men to experiment with style.
DescriptionMan's high top sneakers in red, white, and black leather pieced upper with perforated vamp, Nike swoosh logo on side, and padded collar with red and white rubber sole
Exhibitions