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90.150.20

90.150.20

Object: Jeans
Brand: (American, founded 1981)
Date: c. 1986
Medium: Cotton denim
Country: USA
Credit Line: Gift of Janet Waring
Object number: 90.150.20
DescriptionLight blue denim jeans, pants with yellow topstitching
Label Text:​Los Angeles-based Guess was an important company known for its stone-washed jeans. The Guess line was started in 1981 on a mere $100,000 investment, but by 1984 had ballooned into a nearly $160-million-business. Guess introduced a variation on stone-washing known as “acid-washing.” In this technique, jeans are washed with stones presoaked in bleach, which breaks the fabric down further and creates a decorative effect across the garment.

Exhibitions:
  • Fresh, Fly, and Fabulous: Fifty Years of Hip Hop Style
  • Denim: Fashion’s Frontier