Object: Man's jeans
Brand:
Levi's
(American, founded 1873)
Date: 2000
Medium: Cotton denim
Country: USA
Credit Line: Gift of Levi Strauss & Co.
Object number: 2000.86.1
DescriptionMan's Levi's Engineered Jeans with twisted side seam in dark blue cotton denim; Loose fit cinchback style with .... pockets
Label Text:During the 1990s, Levi’s® unveiled new styles of wide-leg, or “loose fit,” jeans in an attempt to capitalize on the hip-hop market dominated by companies like Tommy Hilfiger and FUBU. As in the style seen here, some of the new models revived the cinch-back strap at the waistband from the early 20th century, which made it easier to sag the pants around the hips.
Exhibitions:
- Denim: Fashion’s Frontier